Turn "Does this match?" into a sale in 3 Seconds
ImageFlow-ai lets your customers upload any photo and instantly find the closest-matching products in your own catalog. No app to download, no account to create - just a widget that drops into your existing website.
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What is the problem we solve
Visually driven products are hard to shop for online.
A customer sees a stone patio on Pinterest or Instagram, a floor in a hotel lobby, a couch in a magazine, or a fabric swatch a friend has and they have no way to describe it to you. They send you a blurry photo and ask, "Do you have anything like this?"
That question usually turns into:
- A back-and-forth email chain
- A guessing game between your sales team and your catalog
- A customer who gives up and buys from whoever answers first
ImageFlow-ai turns that guessing game into a 3-second, self-service answer using photos you already have in your own product catalog.
How it works
Step 1 — Customer uploads a photo
Any clear photo works: a jobsite picture, a screenshot, a page from a competitor's catalog, or a sample photographed on a phone.
Step 2 — ImageFlow-ai scans your catalog
Our visual-matching engine compares color, tone, texture, pattern and finish against your live product catalog not a generic stock image database, but your actual inventory.
Step 3 — Customer gets ranked matches
Results are returned in seconds, each with a similarity score, so shoppers can shortlist real, purchasable products instead of guessing from a description.
Step 4 — Low-confidence results become leads, not dead ends
If the AI can't find a strong match, the shopper is prompted with a short form instead of a blank result page so your sales team gets a warm lead with the reference photo attached, instead of losing the visitor entirely.
Product features
Visual similarity search not keyword search: Customers don't need to know your product names, SKUs, or category names. They just need a photo.
A widget, not a project: ImageFlow-ai is delivered as a single embeddable widget (iframe) with a unique link per customer account. Paste one line into any page on your site, WordPress, Shopify, a custom build, anything that accepts HTML.
Your catalog, your matches: The engine is trained against the images and product data you provide. Matches always point back to products you actually sell and stock.
Match scoring: Every result shows a similarity percentage, so shoppers and your sales team both know how close a match really is, instead of trusting a black box.
Built-in lead capture: When there's no strong match, the widget hands off to a simple inquiry form, so uncertain results still become a sales conversation instead of a bounce.
No account required for shoppers: Nothing to sign up for, nothing to download. The lower the friction, the more customers actually use it.
Works on any device: Fully responsive so customers can upload a photo straight from their phone camera on a job site or showroom floor.
Built for creators, designers, and teams
ImageFlow-ai is built for any business where customers shop by look color, texture, pattern, and finish rather than by product name.
- Natural stone, tile & pavers - match a photo of an existing patio, pool coping, or countertop to in-stock inventory
- Flooring - hardwood, LVP, carpet and tile matching from a single room photo
- Furniture & home decor - find the closest in-catalog piece to an inspiration photo
- Fabric, upholstery & textiles - match pattern, weave and colorway from a swatch photo
- Paint & surface finishes - closest color/finish match from any photographed surface
- Wall coverings, mosaics & tile - pattern and texture matching for renovation and design projects
- Apparel, jewelry, or other visually-driven catalogs - basically any product line where "find me something that looks like this" is a common customer question
Integration: How to add it to your site
No developer required for a basic install.
- Login to your account in our app
- Download our excel template
- Fill in the item codes, item names, item link and item image picture links to four columns
- Import the excel to our database
- Index the images (our powerful machine learning system indexes around 100 items per minute)
- Your database is ready in no time
- Our intelligent system reindexes if there is any change in the product images.
Works with WordPress, Shopify, Webflow, Squarespace, and fully custom-built sites. Anywhere you can paste HTML.
Demo
Real-world example: Faber CNK Stone, a natural stone supplier with six warehouses across Texas and Tennessee, embedded ImageFlow-ai as a "Find Your Stone by Photo" tool. Customers upload a photo of a travertine patio or pool deck they want to replicate and get ranked, in-stock matches from Faber CNK's own catalog.
You can see ImageFlow-ai in action at one of our early adopters, Faber CNK Stone

Frequently Asked Questions
Do our customers need to create an account to use it?
No. The tool is free and open to use for anyone visiting your site — no login, no app download.
Is this matching against a generic stock database, or our actual products?
Only your catalog. Every match returned is a real product you carry, not a generic visual lookup.
How is a "match" calculated?
Our AI engine uses a machine learning process that compares visual attributes like color, tone, texture, pattern and finish between the uploaded photo and each item in your catalog, then returns the closest results ranked by similarity score.
What happens if there's no good match in our catalog?
The widget shows the closest available results along with an inquiry form, so the customer's photo and contact details are still captured as a lead for your team to follow up on personally.
How do we keep our catalog up to date?
As default, system expects an excel file with only four columns filled for your products. product code (if you are using), product name, product link and product image link. Once it is imported to our system, indexing process starts and indexes items and their images. With the "Pro" version, system uses your sitemap file(s) or product feeds for search engines to import images eliminating the need to work with Excel files and reducing the chance of human error.
How long does implementation take?
Product ingestion takes anywhere from minutes to a couple of hours, depending on the size of your catalog. Your domain needs to be confirmed with a simple DNS TXT record or by uploading a predefined empty HTML page. Once items are indexed and domain is confirmed, a special link will be provided to place in the iframe on your website.
Is our product data kept private?
We do not have any data on our system other than the image, name, code and product link (URL) of your products. The customer uploaded photos and customer information is only shared with your team, it is not shared or used for any marketing purposes by ImageFlow-ai and affiliates.
Pricing
One flat monthly price based on how many product images you're matching against with unlimited customer searches included. Pay monthly, or save 10% with annual billing.
Your price is based on the number of product images in your catalog not on how many times your customers use the search. Whether ten shoppers or ten thousand shoppers upload a photo this month, your bill stays the same.
This matters because it means:
- Customer usage is unlimited. Every plan includes unlimited photo searches by your customers, every month.
- Your bill only changes when your catalog grows. Add a few products here and there without worrying about triggering extra charges. Pricing moves in clear tiers, not per image.
- Predictable cost. You always know exactly what you'll pay before the month starts.
| Catalog size | Monthly* |
| Up to 500 images | $100/mo |
| Up to 1000 images | $300/mo |
| Up to 5000 images | $500/mo |
| More than 5000 images | $750/mo |
Pro feature: Product feed import and daily updates with watch system + $150/mo
*10% discount applied for annual payment
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ImageFlow-ai is a product of CandorLight LLC.
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